The advantages of using an OEM factory include cost savings, quality control, specialized expertise, and the ability to produce custom-designed products.

To ensure that the products produced by an OEM factory meet your specifications, it is important to provide detailed and clear specifications, including drawings and technical data. It is also important to communicate regularly with the factory and to have a process for quality control and testing.

The first step is to conduct market research to identify the target audience, competition, and potential demand for the new brand. This information will help to develop a marketing and business plan.

Creating a marketing strategy involves identifying the target audience, developing messaging and positioning, and selecting the appropriate marketing channels such as social media, advertising, and public relations. It is important to work with a professional marketing agency to develop an effective marketing strategy.